Image Map Select and Narrow a Topic Determine Purpose Develop Central Idea Generate Main Ideas Gather Supporting Material Organize Speech Rehearse Speech Deliver Speech Consider the Audience

The Speechmaking Wheel:
Determine Purpose

After deciding on a topic, you must determine the purpose for which you will speak. As your book's authors write, "Clarifying your objectives at this state will ensure a more interesting speech and a more successful outcome" (118).

This page will help you:

Determine the General Purpose

First, review the three general purposes of speaking. Refer to your book on pages 118-119 for a more complete review.

After reviewing the three general purposes, select the one for your speech. By filling in your email address, your choice will be emailed to you. If your instructor wishes to see your choice, fill in his or her email address in the appropriate space.

Your Name:
Your Email:
Your Instructor's Name:
Your Instructor's Email:

Considering your audience, topic, and occasion, which of the three general purposes will your speech achieve?

Inform

Persuade

Entertain

Formulating the Specific Purpose

You're now ready to formulate the specific purpose for your speech. Review what your book says about the specific purpose on pages 120-122. Briefly, a specific purpose sets forth the behavioral objective for the speech. That is, you specify what behavior you seek from the audience (120).

Start your specific purpose with the words "At the end of my speech, the audience will be able to ..." Then, supply a verb such as "explain, describe, list, or write" that specifies what your audience will do. Other tips include:

Now it's your turn. In the space below, write the specific purpose for your speech. Be sure that it starts with "At the end of my speech, the audience will be able to ..."

Write your specific purpose here:


Go To the Next Step in the Speechmaking Process: Develop Central Idea


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