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PUBLIC RELATIONS IN YOUR LIFE

Do you know it when you see it?

Sometimes it is difficult to decide what information comes from public relations sources and what constitutes "straight" news and entertainment that is independent of promotional influence. Think about some recent public events that you consider to be examples of public relations, and events you consider to be non-public relations generated news or entertainment:

• An example of a PR generated news event is a local radio station's sponsorship of a charity walk-a-thon.
• An example of a non-PR generated news event is any natural disaster, such as a flood.

To examine some examples of how public relations might work try these options:

Does public relations influence news events such as these?

• The Oklahoma City bombing was:
• The Olympic Games-- Winter or Summer, are:
• The death of a head of state or celebrity is:
• The effect of El Nino on weather is:
• The Nobel peace prize award is:

What is public relations?

Considering events in the first polling question, what might be a reasonable definition of public relations?

• Select the potential definitions that you think is best:

You can compare your definition of public relations with definitions selected by other site visitors. To review how definitions of public relations have changed, see pages 420-422 of The Media In Your Life.

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